Filed under: Digital Strategy
Tim Burrowes has had a busy week. He’s been on telly. Mumbrella his blog about “Everything under Australia’s media & marketing umbrella: BETA” has been chockfull of happy clappy (and unhappy slappy) goodness. He’s been all Warhol like and aggregated and synthesised us some canned action on the viral video soupy saga that was “The Girl With The Jacket”
- Agency accused of “screwing” the industry over girl-with-the-jacket fake
- Clothing label owns up
- Boss of the agency puts forward positon on the terrirory between deceit and conceit and says truth is overrated in gaining effectiveness.
The chit chat about this campaign has moved over into some quite heated territories at times. I find pomposity and hubris to be rather astonishing. And funny. And compelling like a car crash is compelling.
And it’s never quite as feisty as when the ‘social media experts’ biff it out with each other.
I reproduce this almost in it’s entirety:
Zac Martin is a remarkably young, talked-about Australian blogger. He writes an excellent blog here.
Laurel Papworth is a remarkably grumpy social media stormtrooper. But she writes a writes a very good blog here.
Got it so far? Good.
So Laurel doesn’t like Seth, because Seth doesn’t allow comments on his blog, which she thinks is bad. So Seth tried to be nice, and sent Laurel a lovely message on her blog. But Laurel was mean to him, put her fingers in her ears, and told him she couldn’t hear him. Then Zac stepped in.
Now you can watch this…
It’s just an everyday tale of life in the Aussie blogosphere…
4 Comments so far
Leave a comment

Wow, that video left me speechless.
As an aside there are indeed many excellent Aussie bloggers (such as yourself of course!) who I’ve made a habit of subscribing to via my Netvibes page.
Comment by Dirk Singer January 25, 2009 @ 8:01 ampffft me? grumpy? Mumbles has been sniffing Zac’s eyeliner 😛
Comment by Laurel Papworth January 25, 2009 @ 8:42 amDespite what Zac says, I’m not convinced that Seth is human. Seth looks kinda freaky. In fact he looks like one of these: http://www.imdb.com/title/tt0106598/
I normally wouldn’t make a personal comment like that except SG seems hell-bent on plastering his freaky visage on everything he produces.
Maybe that’s the secret of his power – he comes from Marketon – The Planet of High-Impact Consumer Comunication.
Comment by Matt Moore January 26, 2009 @ 6:09 am[…] ..from Princess Leia (Chatfield): Everyday Tale Of Life In The Aussie Blogosphere […]
Pingback by A Digital Perspective » Mind what you have learned. Save you it can. February 13, 2009 @ 12:11 am